Email Blast: "Who did it?"

Beyond direct mail, email blasts are the most important and lucrative way to reach audiences in the non-profit theatre world. The following is an email I created and sent during my time at Stages in promotion of a few shows and packages we had on at the time.

CHALLENGE
Raise awareness and sell tickets to upcoming programming.

SOLUTION
Craft and send a targeted email blast designed to pique interest and sell tickets to our community of donors, subscribers, and single-ticket buyers.

HOW I HELPED
Crafted initial draft, coordinated test emails between stakeholders, created different iterations based on feedback.

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